F. W. Woolworth: Founder of the Five-and-Dime
Business Owner · Retail & E-commerce
F. W. Woolworth pioneered fixed prices, direct buying from manufacturers and self-service display cases with his Five-and-Dime variety stores.
About F. W. Woolworth: Founder of the Five-and-Dime
Frank Winfield Woolworth (April 13, 1852 to April 8, 1919) was an American entrepreneur, the founder of the F. W. Woolworth Company and operator of the variety stores known as "Five-and-Dimes", or dime stores, which featured a selection of low-priced merchandise. He pioneered practices that are now common: buying merchandise directly from manufacturers and fixing selling prices on items rather than haggling. He was also the first to use self-service display cases, so that customers could examine what they wanted to buy without the help of a sales clerk. Woolworth was born in Rodman, New York, to John and Fanny McBrier Woolworth; his brother was the entrepreneur Charles Sumner Woolworth. His parents were devout Methodists and sympathetic to the Union side in the Civil War. His paternal ancestors were English farmers who left England around 1665 to settle in the Massachusetts Bay Colony area, while his mother's parents, the McBriers, were Scots-Irish from County Down who came to the United States in 1827. At four he told his parents he would become a peddler like those who sometimes came calling, and he and Charles played "store", with Frank setting up merchandise to sell to his brother. He finished school at 16, but with only a basic knowledge and no experience was unfit to work in any legitimate store. Sources: English Wikipedia (F. W. Woolworth, accessed September 2026).
Basic Information
Founder, F. W. Woolworth Company (1852-1919)
Company Details
F. W. Woolworth Company
Variety Stores, Retail